From 9 Days to 18 Minutes: Anatomy of a Lending Platform Rebuild
A behind-the-scenes look at how we digitised FinEdge's loan origination — instant KYC, a rules-based underwriting engine and same-minute disbursals.
The starting point
FinEdge processed loan applications through spreadsheets, email chains and physical document collection. Average approval time: 9 days. Application drop-off: 68%.
Designing for the 18-minute loan
Instant KYC
Video KYC with liveness detection, document OCR and e-sign collapsed days of paperwork into four minutes on a phone.
The underwriting engine
We built a configurable rules engine — credit bureau pulls, bank statement analysis and scoring thresholds that risk teams edit themselves. No code deploys to change a lending policy.
Instant disbursal
Approved loans disburse through Damnpay in seconds, with penny-drop verification ensuring money reaches the right account, 24×7.
Results after six months
- Approval time: 9 days → 18 minutes
- Application completion: +41%
- Compliance reporting: automated, from a 3-person manual team
- ₹300+ crore in loans processed annually
"It changed the trajectory of our business." — Rohit Malhotra, CEO, FinEdge Capital
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